Motion Design
FULL TIME 90' SHOW
Industry
Sport
Timeline
2 Weeks
Project Type
Motion Design
The Goal
Objective
Develop a visual identity and motion design system for Full Time, including the logo animation and show intro, to create a bold and recognizable brand for the sports show.
The process
Approach
The identity was built around a deep blue and mint green palette to convey energy, confidence, and a modern digital feel. A custom animated pattern was created to reinforce the brand across all motion assets, ensuring a consistent and dynamic visual language throughout the show.
Method
Process and Outcome
Process & Outcome
I translated the existing Full Time logo concept into a dynamic Visual language ans motion system by developing animated patterns, and movement principles. The result is a cohesive intro sequence that captures the energy of football while creating a consistent visual experience for the show.
